Learning from your colleagues. A lot

The Client

Restaurant industry player

The Goal

One of our customers came to us proposing to assist in a team-building. It is not our core business, but we can surely contribute, not for the employees, but for the customers. We proposed a customer experience workshop, during which all 40 employees would learn a bit from the customer point of view and a lot from their own point of view while acting like a real customer!

The Implementation

Helped by the fact that all the mystery shopping programs of our client were already implemented by us, in the first part of the teambuilding we delivered a full comprehensive report to our audience, in which they learned about what makes the best of the company and what differentiates it from other competitors. Dissemination matters. It is not what you say, it is how you say it!
But we strongly believe that our ideas fade away in front of the ones of your own employee’s. Your employees are your most important resource, and you should always entrust them with their work. No one knows more about your company’s customers than the employees that interact most with them.
This is why we put our client’s employees into being real customers and into trying to identify the needs, the expectations and the feelings of a real customer, into a customer experience workshop. By doing this, apart from generating engagement and teamwork, we identified opportunities and flows that later contributed to better customer experience. And we did it in a team-building environment, with lots of fun and nice memories.

The Achievement

The team had fun and learned from a fresh perspective about being a customer. Apart from this, some of the change projects defined during our seminars went operational and for sure, now, the team members that generated the ideas identify themselves with the company’s success. What could be better than associating employee fun and learning with customer experience?